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Ask Srikant Parthasarathy for Advice
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Srikant Parthasarathy

Srikant Parthasarathy

,

gather as much information of the client

Consulting is a space which not only challenges your intelligence quotient but also tests your skills of perseverance. The fact to be remembered is that the likes of Mckinsey and Bain have always emphasized on the exhaustiveness of research on the company you plan to start an engagement. Consulting as a space is no different from psychology. You have to mould your strategies according to the behavior the client exhibits and the needs of the clients. The foremost step is to gather as much information on the client and disseminating that information to apply to the client’s problem solving.
For example,  my client, a well-known retail store who had been making losses found out that the real reason for the loss was a one-way street a few buildings away resulting in diversion of traffic to his street which in turn  resulted in dearth of parking space. The reason was simple and had resulted in almost 16% dip in footfall. The key here is to bring the pieces of information together to coherently construct a solution for a problem. No data can be discarded by the consultant as worthless.