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Thallin S Shetty

Thallin S Shetty

Human Resources, Volvo Group

How to write effective Job Descriptions!!!

Writing effective job descriptions usually entails writing strong keywords. You want to write strong keywords so that candidates can find your job advert through a search on a job board and so that search engines can find your posting and index it in search results.

First when you begin your job posting, always write them from scratch. Don’t simply copy and paste an old job description into a job board. Every job is different. Spend some time with the people who have worked this job or know the most about this job. Ask lots of questions, take good notes, and then you are ready to write the job. Start with the title of the job – don’t use numbers. If you use numbers in the title, search engines will not read the “description” and won’t include it.

After you have written the job title, you’ll want to write a summary about your company. If you already have one prepared from marketing, you can use this. Focus on the salient points and include only the strongest. If your company is a trusted business that has been around for decades, you’ll want to include this, because it implies security for the workers. If you are a king when it comes to hiring diverse candidates, you’ll definitely want to include this as well.

As often as you can in your job description, you will want to bring up diversity. Encouraging diverse candidates to apply and hiring them ensures you have a rich, multitalented workforce that accurately represents the population.

Next you can focus on the job description and the keywords. This is the most important part, because without these your job won’t be seen by anyone. Don’t be too wordy or long-winded on the company, because you’ll want to focus your efforts on describing the job. Include the title you are searching for several times in the posting.