BathuDun: Betting on Effective Sales and Presales Processes

Think of any company, and client acquisition, expansion, being at par with the market requirements becomes the top priority. The same was true for an IT firm who was on the closing phase of acquiring a new client. A clean process, proper segregation of the upcoming projects, existed; however, the deal couldn't materialize. "The technology tools and the client acquisition or the business processes were immature to handle the current prospective client," said the to-be client. Missing out on the important deal amounted to a huge loss of business. The company scouted for presales consulting providers and chanced upon Bathudun, a Sales & Solutioning Assessment, Consulting and Intervention company.

The Bangalore based consulting firm assessed the AS-IS capabilities of Sales & Solutioning processes of the project requirements and it was response Generation or the Solutioning phase that lacked the effectiveness. Bathudun not only helped to infuse more effectiveness within the phase rather also made the business units capable of defining the To-Be effectiveness scenarios. This was the testimony to BathuDun's advice that "Solutioning/Presales excellence in any organization should grow in line with Organization's growth".

Bathudun has built a well-knit bouquet of strategic Sales, Presales and Solutioning assessment solutions on scenario building for any given process. It offers Solutioning/Presales Consulting, Training/Intervention, Assessments and Products to support the Solutioning/presales teams of companies engaged in Application Outsourcing (AO), Infrastructure Outsourcing (IO), Business Processing Outsourcing (BPO) and related areas. "Our Solution Effectiveness Assessment tools help IT & ITES organizations in winning more business and in sustaining existing business. We identify, address and extend the organization’s current Solutioning effectiveness and capabilities via predicting and capturing business to achieve high ROI," says Ravindra Chandrashekara, Founder of Bathudun.

Within a span of almost two years, the company has four of the top industry-leading firms in its kitty. Ravindra has a deep Solutioning/presales background in the IT corporations like CTS, IBM, Wipro, HP GlobalSoft, LogicaCMG and other IT MNCs. He understands that to steer others' business it's important to keep oneself upgraded with the market and hence, as he reveals, the company is on the steps of providing Sales, Solutioning, Presales assessments processes through cloud-based solution. They have a comprehensive tie-up with the academia and industry for their offerings, backed by global research of deals, buying and selling patterns.

BathuDun's consulting division offers Solutioning Excellence Program and Solutioning Development Program, wherein it ensures the organization's Solutioning Force Automation is rightly equipped for responding to global large deals.

Today, as the company gears up to turn on its revenues massively with a significant bite into the $2 billion consulting market of India, it is mulling on franchise models too within the next two years.

BathuDun Consulting #52, 6th Cross, Ist
Main Road Lower Palace
Orchards Sadashivanagar, Bangaluru, 560
003