iPhone triggers increased internet use

By siliconindia   |   Tuesday, 22 July 2008, 16:47 IST
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California: With the introduction of Apple's iPhone, the use of web related functions on mobile phone is expected to rise. Even though there was a fast growth in the users who are accessing the web facilities on mobile in the last two years, the arrival of new technologies may insist more users to depend on cell phones to get connected to the internet, for which they have been going to cafes or their own not books. According to a survey conducted by Nielsen, a research firm, the U.S. dominates the list of those countries that have most number of subscribers who are clicking sites on mobiles. In 2006, 22.2 million people hooked the internet through phones and the number has grown up to 40 million by 2008. Out of total number of mobile users in U.S, 16 percent utilize this technology. U.K. with 12.9 percent and Italy with 11.9 percent, occupy the second and third place respectively. Indonesia is the lowest among the list with only 1,1percent users. The launch of Internet-friendly devices, the availability of high speed networks and lowered costs due to better data packages are among the factors which contribute greatly to the increasing popularity of mobile web use. Most of the people use it for executing bank transactions, checking emails and to socialize using various socializing network sites. In 2007, mobile web generated a revenue of $5billon; interestingly the first quarter of 2008 has already created 1.7billion, which clearly augers well for the mobile web business.