Zoniac formally enters India, to set up center in Chennai

By siliconindia   |   Thursday, 08 April 2004, 19:30 IST
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BANGALORE: Zoniac Inc., a US-based global pure-play IT product firm in the PSA (Professional Services Automation) space, today formally confirmed it's presence in India and its plans to set up a center in Chennai. Zoniac India, the Indian arm, will undertake global product development and provide global product support. Unlike other firms, Zoniac would be actively looking at the Indian market for PSO automation estimated at 1,740 crores as per a recent NASSCOM-McKinsey study. The company also launched its entire suite of products in India (Zoniac Premium, Zoniac Staffing Management System, Zoniac Vendor Management System, Zoniac BPO & Zoniac Resume Parser), which would enable Indian PSOs (particularly the IT/ITES firms) to increase their productivity and per employee profitability. Addressing a press conference held in the city, Guna Sankar, Chief Executive Officer, Zoniac India and Co-founder & CTO, Zoniac Inc., USA, said," As India moves to a predominantly services economy and emerges as a preferred destination for outsourcing, there would be an explosion of new companies across sectors besides existing players. While studying the market, we found that there is no global player with a localized solution addressing this huge opportunity and decided to move in quickly. Unlike other players we are here to address the local market and add to the competitiveness of the Indian PSO sector which is having a dream run and not just to leverage the manpower base alone." Commented, Tamizh Selvan, Head - Business Development, Zoniac India," We spent the initial period customizing our product suite and today can safely claim to have the only global product localized to suit Indian market. It is this unique strength, which has led us to make initial inroads into the market with 15+ installations already. We expect to significantly ramp up our customer acquisition from now on at the rate of five new installations every month for this year. This would allow us to grow exponentially and fully exploit the huge potential that exists in the market." PSO systems and processes are centered around four key areas -Customers, Projects, People and Money. Most firms today try to manage these via spreadsheets, email, documents, or custom solutions, which are not integrated. PSA is a new, fast emerging market for applications that streamlines service delivery and operations for PSOs and encompasses; Requirements Management, Candidate Resourcing, Opportunity Management, Project Management, Resource Management, Time & Expense, Project Collaboration, Project Accounting, Knowledge Management, Business Intelligence, Vendor Collaboration and Client Collaboration among others. Zoniac's PSA solution is modular in design, allowing deployment of the specific components that meet an enterprise's immediate needs and also provides all stakeholders with role-based, personalized view. "In addition to the value one would expect from a PSA solution (faster/timely delivery of right candidates, improved utilization, efficiency, employee and client satisfaction), we believe ZONIAC is the only vendor that can provide an integrated, enterprise-wide, scalable solution for Professional services firms. This is important because of our desire to scale rapidly and have one view of our people, requirements, candidates, projects, and clients," observed S K Patil, CEO of Marlabs India, a fast growing IT services firm based out of Bangalore. Zoniac India, the wholly owned subsidiary of Zoniac Inc., US would be based out of Chennai with sales and support operations across the country. The company plans to expand its sales and support operations in line with the growth projected with an office in Bangalore shortly to be followed by Hyderabad and Delhi. Zoniac India currently employs 30 plus professionals and would grow to 100 professionals shortly. The company would also be moving to a dedicated new facility in Chennai by end 2004. Plakon, Zoniac India would be a wholly owned subsidiary of Zoniac Inc., USA and would be headquartered out of Chennai. The company plans to significantly expand its sales and customer support operations in India in line with the growth projected with an office in Bangalore shortly. Offices in Hyderabad and Delhi would be up by the year-end. Zoniac India currently employs over 30 professionals primarily engaged in product development and support which would be expanded to 100 shortly. The company also plans to move to a larger facility in Chennai by year-end. The company's current customers in India are; Career Graph, Ion Idea, Marlabs, Megasoft, Raffles Software, Softsol Resources and Velankani are some of Zoniac's customers in India. Zoniac Inc., US, is a pure-play global IT product firm focused on the burgeoning PSA market worldwide. The company has invested over 600 man months in developing its' products which are among the best in the marketplace with the fastest ROI and the lowest TCO.