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Yahoo Mail still king, Gmail to catch up soon
By siliconindia
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Tuesday, 18 August 2009, 15:10 IST
Bangalore: Yahoo mail continues to be the most popular web mail service, while Google's Gmail which is the fastest growing email service, has surpassed AOL to become the third most visited email service.
As per comScore's latest figures in July, Yahoo added almost 20 million users last year, growing its share of the market by 22 percent from 87.2 million users to 106.2 million users in June. Gmail with its climbing growth rate is on track to pass Windows Live Hotmail, which is the second most widely used email with 47.1 million users, up three percent from last year. In the July 2008 to July 2009 period, Gmail grew at a growth rate of 46 percent with 37 million unique visitors. On the other hand, during the same period AOL's monthly visitor total declined by 19 percent from 45.1 million to 36.4 million.
It's tough competition with all these services stepping up their marketing efforts and making noteworthy upgrades. For instance, Hotmail added the feature of offline access through standard email programmes. Gmail however has been gaining, thanks to its constant upgradation and enhancement. Google apart from getting corporations, organizations and schools to adopt its web services for their own e-mail, scheduling and productivity needs, has also been encouraging businesses to start using Google Apps, which includes Gmail as well as online applications like Google Docs, Google Calendar, Google Sites, and Google Video.