Processing .....please wait.. 
The article has been forwarded.... 
The Business of Durga Puja
By siliconindia
|
Wednesday, 21 September 2011, 01:06 IST |
1 Comments
Bangalore: The Navaratri festival is round the corner making people more excited and geared up for the nine day celebration. But did you know that the nine day festival will actually make fortunes for many businesses in India? Large business industries target for high profit during the festival time.
Right from small business vendors to hypermarkets like Big Bazaar; everybody has business strategies for the festive season and their offers are simply tempting. But they aim at consumers goods. Did you know that even corporate and PR hubs are banking on the festival days to do their CSR activities and to make business?
Take a look at the list which makes The Durga Pooja festival a business hub.
1. PR Agencies:
Professionally managed PR (public relations) agencies are stepping into this festival which has made it a more professional activity.
According to Public Relations industry sources, PR activities start either a month before the festival or from Mahalaya (the day of invocation of the goddess). Payments also vary accordingly, on an average payment ranges between 
30, 000 and 1, 00,000 depending on the work.
30, 000 and 1, 00,000 depending on the work.
