Television makers to launch internet capable TVs
Friday, 23 April 2010, 15:03 IST   |    25 Comments
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Television makers to launch internet capable TVs
Kolkata: Within days after announcing the launch of 3D TVs, major television makers are planning to launch internet-capable models that will offer video on demand, access to websites such as YouTube and podcasts in tie-up with websites and local content providers. Talking to Economic Times, Rohit Pandit, Home Entertainment Head, LG Electronics India said, "We have to cater to local taste to ensure wider acceptance, and also we are looking at providing localised content on sports and Bollywood." LG is planning to launch its Net TV range next month with about 14 models, while Sony has already rolled out TVs with internet content in India. Even Videocon, which recently partnered with Philips TVs in India, is planning to launch localised Net TV in the Indian market. Experts feel that due to rising broadband penetration and the craze for infotainment in the country, the demand has increase tremendously for NET TV in the country. Nataraj Kumar, Leader for Consumer Lifestyle at Philips Innovation Campus in Bangalore, which developed the Dutch firm's Net TV portfolio that debuted in Europe recently, said, "There is a shift in lifestyle of Indian consumers and they want to watch content on demand. This being an occupying feature for Net TV, it will lead to its success in the Indian market."

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