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Tata unveils world's cheapest car
Saturday, 12 January 2008, 17:29 IST
New Delhi: Ratan Tata, chairman of Tata Motors, Wednesday launched the much-awaited "people's car" Nano that is not only the world's cheapest automobile at $2,500 but expected to give to give sleepless nights to global car majors in the Indian and international markets.
The car was unveiled amid much razzmatazz at the Auto Expo 2008 here, the eight-day exposition that highlights the growing market that India represents for the automobile industry.
The 33-horsepower, 624-cc Nano will come at a dealer price of 
100,000, or $2,500. This has come about despite a rise in the price of inputs such as steel since the project was started four years ago, Tata, 70, said at the launch.
"A promise is a promise," he said.
Tata also said that Nano fully meets safety and emission standards. The car has passed the full frontal crash test and meets Euro-IV emission norms, he added.
"R.K. Pachauri (whose climate change panel received the Nobel peace prize along with Al Gore) can stop having nightmares and Sunita Narain can sleep well tonight," Tata said, alluding to the environmental activists' concerns on the car's adverse impact.
"The vehicle can accommodate four-five people," he said.
Absolute chaos marked the launch of the car, with at least 1,000 members of the media corps struggling to gain entry into Tata Motor's pavilion.
Nano, which at 100,000 will cost less than a branded DVD player of a BMW or a Mercedes, will be available to customers later in the year.
The car will be manufactured at the company's Singur facility in West Bengal in eastern India. The launch is a part of the group's plans to showcase as many as 17 models of cars, utility vehicles, trucks and busses, Tata officials said.
Source: IANS
100,000, or $2,500. This has come about despite a rise in the price of inputs such as steel since the project was started four years ago, Tata, 70, said at the launch.
"A promise is a promise," he said.
Tata also said that Nano fully meets safety and emission standards. The car has passed the full frontal crash test and meets Euro-IV emission norms, he added.
"R.K. Pachauri (whose climate change panel received the Nobel peace prize along with Al Gore) can stop having nightmares and Sunita Narain can sleep well tonight," Tata said, alluding to the environmental activists' concerns on the car's adverse impact.
"The vehicle can accommodate four-five people," he said.
Absolute chaos marked the launch of the car, with at least 1,000 members of the media corps struggling to gain entry into Tata Motor's pavilion.
Nano, which at 100,000 will cost less than a branded DVD player of a BMW or a Mercedes, will be available to customers later in the year.
The car will be manufactured at the company's Singur facility in West Bengal in eastern India. The launch is a part of the group's plans to showcase as many as 17 models of cars, utility vehicles, trucks and busses, Tata officials said.
Source: IANS