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Tata Indica symbol of India's technological growth: Mashelkar
Monday, 13 September 2004, 19:30 IST
NEW DELHI: India's automobile industry has come full circle from relying on imported technology to manufacture the first indigenous Hindustan Ambassador in the 1950s to now exporting cars to Britain.
"Tata Motors is now selling its Indica model as the City Rover in Britain," said R.A. Mashelkar, director general of the Council of Scientific and Industrial Research (CSIR).
The premier scientific research body has bestowed the CSIR Golden Jubilee Technology Award 2003 to the company in recognition of the indigenous technology developed by Tata Motors, a subsidiary of India's second largest private conglomerate Tata Group.
"The technology award is in recognition of Tata Motor's Indica car, which is the symbol of new India," Mashelkar told IANS.
The CSIR technology award carries a cash prize of 
1 million.
Tata Motors exports the Indica to MG Rover, which markets it as the City Rover in the highly competitive British and European markets.
"The City Rover retains all the attributes of the Indica while introducing characteristics which are unique to Rover and suited to that brand, as also the driving environment in Britain and Europe," according to industry officials.
In Britain, the City Rover is being positioned as a modern vehicle that provides the most competitive value-for-money blend of space, performance and specification available in the 6,500-8,500 pounds ( 540,000-706,000) price band.
The "city car" sector of the European small car market accounted for 1.1 million sales in 2002.
Source: IANS
1 million.
Tata Motors exports the Indica to MG Rover, which markets it as the City Rover in the highly competitive British and European markets.
"The City Rover retains all the attributes of the Indica while introducing characteristics which are unique to Rover and suited to that brand, as also the driving environment in Britain and Europe," according to industry officials.
In Britain, the City Rover is being positioned as a modern vehicle that provides the most competitive value-for-money blend of space, performance and specification available in the 6,500-8,500 pounds ( 540,000-706,000) price band.
The "city car" sector of the European small car market accounted for 1.1 million sales in 2002.
Source: IANS