SAP unveils SaaS business intelligence solution in India

Bangalore: In an attempt to reach out its software-as-a-service (SaaS) business intelligence (BI) tools to all segments of the Indian market, SAP announced the launch of its SAP BusinessObjects BI on-demand solution in the country. "This easy-to-use offering makes SAP's analytics available to a community of business users outside the traditional IT department and in India we are also seeing a rapid adoption of BI tools," says Peter Gartenberg, Managing Director of SAP India.

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Originally launched in 2006, the on-demand offerings from the SAP BusinessObjects portfolio currently have more than 260,000 subscribers around the globe. "This product is launched keeping in mind the advancement in technology and the change in business environment with the adoption of cloud computing products," says Maneesh Sharma, Head-Business User and Platform Group, SAP India. Recently, Gartner predicted cloud computing products and services market to touch $150.1 billion by 2013.

Apart from being an analytics tool, the solution will also include capabilities that make it easier for business users to tap into their data online, get better insight into their organization and securely share reports and dashboards with colleagues inside and outside the firewall.

SAP has launched this product in three editions viz. personal edition, essential edition and advanced edition. Personal edition is free of cost and people can start analyzing their data by using the tool online. The essential edition is priced at 22 euro per user and the advanced edition is 65 euro per user. The solution is also offered on an on-premise model. "With the solution the customers can integrate the on-premise model with the on-demand model," says Sharma. With more people using their mobile for business needs, soon SAP also plans to have this solution in mobile phones.

With this solution SAP plans to increase its focus on the Indian market, the company announced that it will be investing $1 billion in India between 2006 and 2010 and a major portion of it will be in the R&D space. "The main verticals that we are targeting in India are telecom, PSUs, government, BFSI and manufacturing," Sharma added.