Bangalore: Samsung announced that it is entering into the app store game. The company plans to focus on application that can work across your phone, your television, and your Blu-Ray player.

Samsung Consumer Electronics President Tim Baxter said, "We are trying to create more opportunities for innovative devices to work together through connectivity. So instead of searching for apps on your phone, you could scroll through Samsung Apps on your TV using your remote control, then choose a Twitter app, download it, and send a tweet from your television. Later on, you can access the same app from your Samsung phone. Or you could start watching an online streaming movie via Netflix on your TV, then pick up watching wherever you left off on your phone. Or you could leave your remote control out of the equation, and use your phone as your TV control."

With moves like Microsoft adding Facebook to Xbox Live, this could be where things are going. Samsung says that it has 25 percent of the cell phone market and 80 percent of the emerging LED TV market, so developers would have access to a big audience.

The company did not offer too many information about Samsung Apps, except to say that it would start out with 'dozens' of apps, and that it will be 'open', making it easy for developers to get their apps into the store. The company plans to launch the store in the spring, then add premium apps this summer.