More 'Tweets' than 'Likes' in 2011 Media

By siliconindia   |   Tuesday, 27 December 2011, 22:28 IST
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Bangalore: In the age of social networking where people meet, tweet, and like each other online, a report from HighBeam Research stated that 50 percent of media coverage on social networks discussed Twitter this year compared to the 45 percent coverage on Facebook. Twitter outran Facebook in this aspect every month of the year, except February and April, reveals the report.

This includes September, which is when Facebook had its 2011 f8 Developer conference and announced a crop of developments including the Facebook Timeline which allows users to select which activities in their lives are most important and display them visually. The OpenGraph (a part of the Timeline) was also announced officially during the developer conference.

However, according to three-month traffic rankings by Alexa, the web information company, Facebook is the second most popular site in the world, with Twitter seven places below it.

Both networking sites are remarkably different in the aspect that Facebook is quite private allowing only your friends to view your activities, and ‘things’ you like. Twitter, however, is primarily public by default, since it is a micro-blogging site, thus explaining Twitter’s dominance in the media.

The HighBeam report also listed LinkedIn as the third social media site to be covered in the media with 3.33 percent, Myspace at fourth with 1.3 percent followed by Foursquare with 0.71 percent.