Microsoft India bets on asset management
By siliconindia   |   Wednesday, 18 February 2004, 20:30 IST
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HYDERABAD: Betting high on software asset management (SAM), Microsoft Corporation India working on a national strategy to increase adoption of software asset management and emphasising on the need to treat IT as an asset by organisations, reports Economic Times. The focus is on the adoption of SAM practices by organisations for maximising return on investment on IT. The implementation of a sound software asset management policy has become imperative as IT resources including software assets form a significant segment of a company’s capital asset base. By taking a proactive role in software management, organisations can assure that they get most of their software assets. A one-day workshop on SAM, organised by Microsoft in association with Nasscom here on Tuesday, highlighted the benefits of SAM in managing technological change, justifying future investments, reducing legal risk and saving money. Microsoft’s manager for business development, Puneet Vanvaria, said SAM is an essential management practice that helps a business maximise returns on the software that it deploys and gauge the overall value received from the IT investment. Microsoft is conducting workshops in six cities. Nasscom’s president, Kiran Karnik, said in a press release, “The use of IT is becoming all pervasive in today’s enterprise, enabling it to achieve higher productivity and growth. In this context, it becomes essential that organisations understand the IT management process and leverage it to derive maximum RoI on IT assets.”

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