Manthan Systems unveils retail analytics optimization with ARC 6.0

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Bangalore: Manthan Systems, a provider of business intelligence and analytics software, has announced the latest version of ARC 6.0. The new version of ARC features advanced analytics, data mining and optimization capabilities in their comprehensive performance management suite. The company aims to target the spectrum of decision making from business intelligence and performance management to advanced analytics and optimization, and aiming to compete in new areas with the industry's broadest range of analytic capabilities. The ARC 6.0 platform comes with a portfolio of analytic products targeted at major functions within retail, like merchandise analytics, finance analytics, customer analytics, supplier collaboration and analytics. The retailers can explore their data to find patterns, relationships and hidden insights that can be modeled for decision making. The major optimization areas include customer segmentation, market basket analysis, customer churn analysis, sales forecasting, product rationalization, activity based costing analysis and product affinity analysis. "When we set out designing ARC 6.0, we aimed at defining retail business intelligence 2.0, and I believe ARC 6.0 is exactly that," said Atul Jalan, CEO, Manthan Systems. "In addition to advanced analytics, ARC 6.0 also has more than eighty new features in business intelligence and performance management, including new dashboard and scorecard applications for benchmarking, initiative tracking, course correction and balanced scorecards. With these best in class capabilities, ARC 6.0 will aim for the top position in the retail performance management space," said Vikas Gupta, CTO, Manthan Systems.