LG launches Blu-ray home theatre system

Bangalore: LG Electronics has launched HB954TB - Blu-ray home theater system and BD370 - Blu-ray player, which allows users to access internet as well. "The launch marks LG's entry into a new and developing, but promising market of Blu-ray technology enabled products. The overall Blu-ray market is growing every year, and the rising popularity of full HD TVs is also driving expansion in the market. More and more people are looking for players and content, which use the full potential of their new systems," said Amitabh Tiwari, Business Group and Marketing Head, Home Entertainment, LGEIL. HB954TB provides clarity in audio and video as well as access to diverse content from Blu-ray discs to YouTube instant streaming. It has 5.1 channel surround sound system and is fully compatible with Dolby True HD, Dolby Digital Plus and DTS-HD Master Audio: Essential. It also has optimized modes for different TV program genres and a special equalizer setting for videogames. Also, through an alliance with YouTube, LG opens up even more options for streaming millions of web videos directly to the TV. Consumers can enjoy content without having to connect to a PC. This home theatre system allows users to even connect their ipod. It also has powerful speakers and subwoofer and one can quickly browse through the iPod music library using the home theater system's remote control. HB954TB also has the capacity to transform standard-definition DVDs to full HD 1080p resolution via HDMI up-scaling. Priced at 19,990 the Blu Ray Player BD 370 can play a variety of formats like MPEG4 video, JPEG, MP3 and WMA. HB954TB Home theatre is priced at 51,990.