Indians are world's greenest denizens
By siliconindia   |   Friday, 15 May 2009, 22:52 IST   |    3 Comments
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Indians are world's greenest denizens
Bangalore: The simple life of Indians has made them top the charts of the greenest in the planet. As per a survey, Indian consumers have overtaken Brazilians to take the top spot with a Greendex score of 59.5. The Chinese retained the third spot with a score of 55.2. The bottom of the ladder in the 17-country survey comprise of over-consumptive Americans (43.7), Canadians (43.5) and Japanese (49.3). The findings based on a survey conducted by National Geographic Society and international polling firm GlobeScan, ranked the countries on the basis of the average performance on four sub-indices including consumption of self-grown food, consumption of beef, ownership of large electronic appliances and buying of used goods. The country was ahead in all the spheres as Indians are the most frequent consumers of self-grown food and least frequent consumers of beef, which requires greater energy to grow. The people in India have the lower-than-average rates of ownership of large appliances and electronics. Indians also rank high in terms of buying used goods, which imply avoiding environmentally unfriendly products. However, there are plenty of signs that India's Green-ness, which seems to be driven more out of compulsion than conviction, may not last long. According to the study, Indians are the most likely to say that they intend to acquire a motorized vehicle in the next year (58 percent). There is also declining frequency of consumption of local foods, fruits and vegetables and an increase in the consumption of imported foods and bottled water. India is also the only country surveyed experiencing increased bottled water consumption.

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