On being evil

“We have a mantra: don’t be evil, which is to do the best things we know how for our users, for our customers, for everyone. So I think if we were known for that, it would be a wonderful thing.” Larry Page

On how to be excited in the morning

“If you're changing the world, you're working on important things. You're excited to get up in the morning.” Larry Page

On using money as motivation

"If we were motivated by money, we would have sold the company a long time ago and ended up on a beach." Larry Page

On What Sergey Want

“Obviously everyone wants to be successful, but I want to be looked back on as being very innovative, very trusted and ethical and ultimately making a big difference in the world.” Sergey Brin

On Google’s Success

“Once you go from 10 people to 100, you already don't know who everyone is. So at that stage you might as well keep growing, to get the advantages of scale.” Sergey Brin

On Freedom of Web

“The kind of environment that we developed Google in, the reason that we were able to develop a search engine, is the web was so open. Once you get too many rules, that will stifle innovation.” Sergey Brin

“We've seen a massive attack on the freedom of the web. Governments are realizing the power of this medium to organize people and they are trying to clamp down across the world, not just in places like China and North Korea; we're seeing bills in the United States, in Italy, all across the world.” Sergey Brin

Also read: 15 Nations With Highest Internet Freedom