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History Behind the Logos of Top Companies
By siliconindia
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Wednesday, 28 September 2011, 23:40 IST |
2 Comments
Bangalore; When we think about Apple company, the very first image that comes into our mind is Apple logo . It's always the logos which we remember for a long time . They have strange potential to attract customers and stay in their mind forever. They promote instant public recognitions and convey several things. They resemble brand of the company and also reflect the innovative strength of the company. Business leaders always make sure that their logos stand for what they are. In a way logos are synonym to trademark or brand henceforth companies put lot of effort in bringing them. There will be lot of transformations in any company's history interestingly image of the logos also keep changing over a time. Then, you must be excited to know the evolution of logos of popular companies.
1. Apple
Steve Jobs, Steve Wozniak, and Ronald Wayne had together setup Apple in 1976, to sell their hand-built computer Apple I. When Apple was started, the logo was a complicated picture of Isaac Newton sitting under a tree. After hiring Rob Janoff, he created the 'Rainbow Apple' which was the logo for company till 1998. When Apple launched the new iMac in 1998, they changed their logo to a monochromatic apple logo. Now, the Apple logo comes with gradient chrome silver design.
