Digital TVs pushes electronic consumer sales in US

Thursday, 06 January 2005, 20:30 IST
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LAS VEGAS: Sales of consumer electronics in the US continued its rapid growth in 2004 and will keep up the momentum in 2005 to hit a record high of $125.7 billion, said the Consumer Electronics Association (CEA). The figure represents an 11-percent increase over 2004, building on a growth of the same rate in 2004 from 2003, the CEA said in its bi-annual US consumer electronics sales and forecasts report. The CEA said the estimated US consumer electronics sales in 2004 exceeded initial expectations, by reaching $113.5 billion. "These numbers reflect that consumer electronics is a hot industry," said CEA president and CEO Gary Shapiro. "Consumer electronics sales continue to surpass our expectations and break existing records year after year, because this is an ever-changing industry that delivers innovative products that enhance consumers' lives. American consumers love consumer electronics products. That passion is reflected in the continued sales growth of our industry," he said. Digital television (DTV) continued to be a front-runner in 2004. A total of 7.3 million DTV units were sold in 2004, an increase of 63 percent over 2003, while the total sales reached 10.7 billion dollars, up 78 percent. One of the biggest drivers of digital television is flat-panel, ultra-thin displays-LCD and plasma, the report said.
Source: IANS