Dell surpasses HP, tops the Indian PC market

By siliconindia   |   Tuesday, 20 July 2010, 22:45 IST   |    5 Comments
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Dell surpasses HP, tops the Indian PC market
New Delhi: Dell has surpassed HP and is now wearing the crown of being India's largest PC brand. Dell, which credited its early growth to its unique direct-to-home selling model, changed its strategy in India two years ago as the company assumed the traditional model of selling through shops and dealers would work better in India. Just a year ago, HP was ahead of Dell by 1.5 lakh units in annual sales. Unlike HP, which defended its 'premium' image, Dell sold at prices comparable to those of Taiwanese competitor Acer. "Dell sold around 3.53 lakh PCs in the June quarter, compared with 3.31 by HP," said a source close to Dell, quoting market research firm Gartner's quarterly review. According to the source, Dell had a market share of 14.3 percent in the overall PC market last quarter, followed by HP with 13.4 percent and Acer with 11 percent. Dell had a share of 27 percent in notebooks, selling around 2.35 lakh units the three months, compared with 1.79 lakh notebooks sold by HP.