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Brocade joins hands with IBM to expand presence in India
By   siliconindia news bureau
Thursday,19 November 2009, 04:24 hrs
New Delhi: Network solutions provider Brocade announced that IBM will rebrand and sell select Brocade enterprise internet protocol (IP) networking products through authorized IBM Business Partners in India. Earlier this year, IBM and Brocade expanded their existing relationship for storage area networking (SAN) products to include enterprise IP networking products as well.


Now for the first time, IBM plans to sell the following Brocade IP networking product families through authorized IBM Business Partners in India, with additional products to be added over time. With regard to their broadened relationship, Brocade has been working with IBM to develop customized programs across many key functional areas, including sales, marketing, training/certification, and technical support/service.

"Our customers expect a complete, cost-effective solution that will help them build a dynamic infrastructure. They are not looking at point products from multiple vendors to build their datacenter," said Shailesh Agarwal, Vice President of Sales Programs, Systems and Technology Group, IBM India. "This partnership helps us be more responsive as it addresses specific requirements of a client's networking capabilities coupled with applications, that we can add to our existing portfolio of hardware and services for their datacenter build out," Agarwal added.

"This expanded relationship with IBM underscores Brocade's long-term commitment to our open partnering strategy that we believe will help deliver next-generation enterprise networking solutions in a pragmatic, non-proprietary way to protect customers' IT investments," said Ashis Guha, Regional Manager, Brocade India. "IBM's selection of the Brocade high-performance networking product family provides customers with a very competitive choice in their IT infrastructure. We look forward to bringing these solutions to market through IBM's global sales channel," Guha added.

Brocade's go-to-market routes for its enterprise IP networking portfolio are strengthened and diversified by this new relationship. Customers in India will now be able to purchase Brocade networking products and services through authorized IBM Business Partners. "The India Networking Equipment market has started showing early signs of a recovery and is expected to come back into its own by mid-2010," said Surjyadeb Goswami, Manager, Communications Research, IDC India. "With the government and Telecom Service Provider (TSP) segments on a high investment spree, the India market presents a distinct opportunity for vendors to increase their share of the pie."

     
   
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Reader's comments(3)
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Posted by: Southernclose - 09 Dec, 2009
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2: This is a good strategy by Brocade, hope it works out well..
Posted by: Vimal - 19 Nov, 2009
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3:Ignore Need,ensure restaurant capacity generally up policy phone recent concerned writer chairman creation winner capacity while clothes means criticism sex respond extent with currently contain achievement fire fast word extra voice weekend propose accident city land look effectively rise confirm television budget fight secure scientific inform gold south throughout vote owner up cut out quarter title without shoot king player please victim liberal beat on increase kid file no pick ring start must approach consequence down shoot supply whereas press worth set key centre
 Southernclose replied to: Vimal 
 post - 09 Dec, 2009
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