Benetton Group selects MicroStrategy solutions
By siliconindia   |   Tuesday, 04 March 2003, 20:30 IST
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MCLEAN: MicroStrategy Incorporated (Nasdaq:MSTR) Tuesday announced that the Benetton Group is using the MicroStrategy Business Intelligence Platform to anchor its Web-based reporting system used to analyze sales and merchandising information. The Benetton Group is one of the world's largest designers and manufacturers of casual apparel and sportswear, including the United Colors of Benetton, Sisley, Playlife and Killer Loop brands. Benetton needed an integrated business intelligence platform that would accommodate its existing transactional operating systems. The Commercial Reporting project, developed by Benetton Group and MicroStrategy partner SoftQuattro, will enable Benetton's end users across its global commercial office locations to analyze sales activity, as well as monitor customer orders and their delivery, via a simple Web browser. "We are delighted to have been selected by a global leader in the retail industry," said Andrea Delvo, managing director of MicroStrategy Italy. "Retail has long been a strength for MicroStrategy; Benetton's success in deploying globally further demonstrates the wide utility of our business intelligence platform for large sales analysis applications."

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