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Banning social networking a bad idea: Gartner

By SiliconIndia,Monday, 19 October 2009, 19:45 Hrs
Orlando (Florida): The analysts at the Gartner Symposium have stated that the corporate computing departments should not block social networking and such security must not completely lock down communications with the outside world. The analysts told the attendees that even if the IT authorities want to shut down such activity, they cannot, reports CNET.
Banning social networking a bad idea: Gartner


"Banning access to social media from the corporate network is futile. The world we live in is digitally enabled and socially connected," said Carol Rozwell, Vice President, Gartner.

Gartner's advice reflects the transformation of the IT world as the internet is spreading through everybody's life. The event has concerned itself with matters such as justifying the expense of a new enterprise resource management computing system, and the broadening show reflects the growing scope of work that IT managers face.

Peter Sondergaard, Senior Vice President, Research at Gartner opined that the companies must acknowledge that everything is not under control of their own top-down administration.

"We're moving from control to greater autonomy," said Sondergaard. The managers also must find an appropriate place on the spectrums of in here versus out there and owned versus shared.

Carol argued that humans are social creatures and that there lies more to employee relations than a paycheck for work. "While a job may be regarded as an economic transaction, the human brain thinks of the workplace as a social system. Social networking can make employees feel valued, a part of a community, and earn the respect of peers," said Carol.

The employees should get used to a greater corporate presence in their social networking lives. These social networking sites can reveal previously unknown influence and performance in employees for the companies, and they should tell employees that corporate conduct rules apply online also.

"We can't stop social networking, but harnessing the passion of employees and educating them about the responsibilities is essential," said Carol.

Another Gartner Vice President Paul Proctor argued that computing security is also changing. The IT security staff should think carefully before exercising a reflex to prevent employees from communicating with Facebook's e-mail or Skype's internet telephony.

The companies should rationally evaluate the services like Gmail and decide whether the potential cost savings might well be worth the risks taken. Also, evaluating such services will be a big step for the IT departments habitual of being able to rule their own domain.

"You cannot protect yourself from everything. You must learn to balance risk and performance. The cloud and software as a service have appeal, but they introduce a huge shift in how technology is managed and controlled," said Proctor.

The software for intrusion detection, antivirus, and firewall protection is still essential, opined Proctor. But he also said that there are limits to what is practical. "Do not try to shut down the two way flow of information, because you cannot stop it. Transparency is in," said Proctor.

   
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Reader's comments (16)
1: Its just a matter of time before corporates open up to social media. There is no option. Its better to support it and think about how it can be used productively rather than resisting it.
Posted by: Sreedhar - 01 Nov, 2009

2: The so-called community sites do not help any community as such. It is just boast or pastime for people. There is no objective or ambition, if we call it by name of social networking? I dont think so, its all humbug.
Posted by: Natraj - 20 Oct, 2009

3:Famous Last words !
Similar opinions surfaced when the telephone, radio, TV, the Internet, mobile Voice telephony, and now the 3G video communications over diverse media/ carriers have rolled out for unuiversal public use.

...be alive to the evolving New society, Natraj. Society and social contact is no longer limited to your physical range of perambulation, or to the range of the media of 'classic' communications alone.
Relationships now build up over these 'social' domains, and are lived and breathed there. Businesses develop there. ...And, even Ideas take shape there, for the future world to be !
 Pavi N Trisal replied to: Natraj 
 post - 21 Oct, 2009

4: social networking is good concepts even its encourage in your work.Its a refreshment.But admin should take care that employee should not be economically affected nor the employer.
Posted by: partha - 20 Oct, 2009

5: You cannot protect yourself from everything. You must learn to balance risk and performance.
Posted by: Dhirendra - 20 Oct, 2009

6: The corporate sectors are consistently inconsistent on extending incentives and perks to their techies.....sometimes they allow enviable facilities..and now this being resented....Its a fine balance between fun and discipline...you must bear it, although for a while..coz it has to eb reversed...
Posted by: BBB - 19 Oct, 2009

7: We at our company are wondering if we shud restrain associates from accessing the social networking sites, as there is possible work time loss in such activities. But then there are some who do efficient marketing and other activities for us. So we can have a general rule. Hence thinking about time frames when associates can access it.
Posted by: Kinjal - 19 Oct, 2009

8: Well one can't say it exactly right or wrong because it has both positive & negative aspects in general.
These sites on one side keep a person in touch with rest of the world, on the other hand such sites are quiet attractive which consumes up enough time to be noticed.This causes delay & degradation in work quality.
Majority of the social networking sites are meant as interaction entertainer while some are professional.
I think classification of social networking sites can be the better way to solve this.Again a particular time should be allowed for interaction with such sites.
Posted by: Shrikant - 19 Oct, 2009

9:Yes Shrikant Agree with you .. Social networking sites should be accessible for certai part of the day to employees . As in my company too this is effecting the efficiency in the work place .Therefore there has to be restricted time access to these websites but restraining the employees will only result to creating unerasable urge to visit these sites which could be done anytime through unethical practises ...
 Jitheesh replied to: Shrikant 
 post - 20 Oct, 2009

10: Right saying. U (corp. houses) cant stop any1 to be connected with rest the world.
Posted by: Vivek Dev Singh - 19 Oct, 2009

11: Social media networking is good way to get in touch with others even if we are are in office, so its not to mean for banning.

However I smell some good software engg to work in it to hack it, great for those whose are doing for it best luck guys.
Posted by: Liju Eliazer - 19 Oct, 2009

12: Social media usuge till the point it wonthamper day to day work is fine
Posted by: Geo George  - 19 Oct, 2009

13: There should be transperent approach by the corporates in this matter. Gartner is right, corporates cannot put a cap on the employee's rights.
Posted by: Saurav - 19 Oct, 2009

14:I wish this was true... but try working in Saudi Arabia where all rational rules does not apply as if you are in another planet.
 Osama replied to: Saurav 
 post - 19 Oct, 2009

15: You said it Osama, so true, i was in Saudi for two years and used to feel that i was being "watched" all the time for all my actions, every website related to social networking, religion or fun is banned in Saudi, what employee rights !
 Abdolchakool Bin Salsal replied to:  Osama 
 post - 20 Oct, 2009

16: No not at all. Gtalk is accessible in our orgn and my female colleague is wasting some 40 percent of office time by chatting with guys. everytime i have to wake up her from slack for anthing.
 aks  replied to: Abdolchakool Bin Salsal 
 post - 20 Oct, 2009
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