Apple making huge dent in student computer sales
By siliconindia   |   Tuesday, 10 August 2010, 15:13 IST   |    3 Comments
Printer Print Email Email
Apple making huge dent in student computer sales
Bangalore: Almost half of college students getting a notebook plan to buy Macs. Of the 87 percent of prospective buyers, 47 percent plan to get some form of MacBook. The figure is an all-time high for Apple and has seen interest in Dell and HP shrink to just 12 and 11 percent each, reveals a new Student Monitor study. The study doesn't attempt to directly explain why Apple is on the rise, The claimed 10-hour battery life for the MacBook and 13-inch MacBook Pro is also potentially useful for students that may need to use the notebook on battery for several hours can be reason for this rise. Existing ownership also leans heavily in favor of Macs. MacBooks are the single largest contingent among notebooks and, at 27 percent, now outshadows Dell's 24 percent and HP's 14 percent. Student Monitor's results are a sharp reversal from 2005, when Dell had the same 47 percent share that Apple now claims. The study isn't a complete look at Apple's influence, but Dell has been conspicuously aware of its shortfall as it has tried to scare buyers away from Macs by using questionable comparisons.

siliconindia