Apple leads the tablet market with 95 percent share

By siliconindia   |   Wednesday, 03 November 2010, 17:13 IST
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Bangalore: Apple now controls around 95 percent of the emerging market for tablet computers with its iPads in the July-to-September quarter. The competition in the market is, however, tightening fast with handset vendors and PC makers moving into the new category of devices, between traditional PCs and smartphones, taking a cue from the success the iPad, a 10-inch touchscreen tablet that began selling in April. The Android operating system, second largest on the market has achieved just 2.3 percent share in the third quarter, but the researcher said the share would rise in the current quarter. Research firm Strategy Analytics (SA) found that the total market grew to 4.4 million tablets in the September quarter from 3.5 million in the previous quarter. The other platforms like Android, Microsoft, MeeGo of Nokia and Intel, Hewlett-Packard's webOS and RIM's Blackberry have already much ground to make up. "The tablet wars are up and running. Apple has quickly leveraged its famous brand, an extensive retail presence and user-friendly design to develop the tablet segment into a multi-billion-dollar global business," said SA analyst Neil Mawston.