Analytics Software is $33.9 Billion Industry

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BA growth

Bangalore: The international Business Analytics (BA) software market has grown by 8.2 percent from the past year and is on a roll to reach 33.9 billion dollars in the year 2012. Oracle bagged the top spot by holding the leading market share during the first half of 2011 in the business analytics software market, with 20 percent global market share and 17.9 percent semiannual year-over-year growth, according to a new study from International Data Corp (IDC).

IDC has newly launched a Worldwide Semiannual Business Analytics Tracker which covers 49 countries across 12 specialty areas. As per the finding five out of 12 have good revenue of $1 billion and their annual growth rate stands on an average 13.8 percent per year. These five BA markets are

1) End-User Query, Reporting, and Analysis (Standalone and Embedded);

2) Data Warehouse Management

3) Financial Performance and Strategy Management Applications;

4) CRM Analytics Applications and

5) Data Warehouse Generation.

During the first half of 2011, these five categories represented 73 percent of the total business intelligence market. Individually, the top performing markets were Data Warehouse Management, CRM Analytics, and Data Warehouse Generation.

"This cycle, we expanded our global software tracker portfolio with the introduction of Business Analytics market coverage," said Wilvin Chee, associate vice president, Worldwide Software Trackers. "These markets are considered to be among the fastest growing opportunities within the software industry. IDC believes its in-depth coverage will deliver great value to companies planning their investment opportunities or exploring acquisition growth strategies."

As per the IDC report the United States BA market was ranked at the first place during 2011 with 44 percent global share and is expected to grow by 8.6 percent in 2012. The Central and Eastern Europe, The Middle East and Africa, Latin America and The Asia Pacific region (APAC) excluding Japan  are expected to offer the highest growth opportunities in 2012 out of which around 15 counties will report a growth by double-digit.