#4 Marc Benioff, salesforce.com – $109.5m

Marc Benioff is the founder, chairman and CEO of salesforce.com, a cloud computing company. He is “credited with turning the software industry on its head” by using the Internet to “revamp the way software programs are designed and distributed.” He has long evangelized software as a service as the model that would replace traditional enterprise software. He is the creator of the term “platform as a service” and has extended salesforce.com’s reach by allowing customers to build their own applications on the company’s architecture, or in the salesforce.com “cloud.” He is the author of three books, including the national best seller Behind the Cloud.

He made $106 million of his yearly compensation from share options. Benioff now owns more than 42 million company shares or 7.2 percent of all shares outstanding, and was granted new options in the amount of $18.9m in 2012.

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