Yahoo! India launches Glue Pages Beta
Bangalore: Yahoo! India has launched a new concept for Yahoo! India Search called Glue Pages Beta. This new search experience integrates relevant information from across the Web onto a single 'visual' search results page. Glue Pages Beta aggregates text, images, and video content related to categories such as health, sports, entertainment, travel, technology, and finance. Available at www.yahoo.in, the Glue Page is completely built around open source concept.
Designed to save time by offering a new way to find answers quickly, Glue Pages Beta is ideal for topics with broad coverage across a variety of information sources. For instance a search for 'Aishwarya Rai' would include biographical quick-facts, videos, music tracks, photos, and content from Yahoo! Answers.
Results will be displayed alongside classic Yahoo! India Search results along with links for other Glue Pages on topics related to their query.
"Searching on Glue Pages Beta will result in an experience that promises more than just web links. Users will not have to go back and forth from one link to other on the basis of the navigation they are being guided, instead they will receive relevant, visually appealing search results from across the Web in one topical page," said Gopal Krishna, Head of Audience, Yahoo! India.
"Glue Pages Beta limits guesswork for the user by providing the best of web, all onto one 'at-a-glance' page. We are excited to open this up further and work with a wider ecosystem of consumers, publishers, developers and advertisers in the future," said Sandeep Shrivastava, Director, Search, Yahoo! India.
Saheer Karimbayil
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