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Microsoft withdraws offer for Yahoo
Media reports Friday said Yahoo and Google were close to reaching an advertising partnership that would see Google's ads appearing on Yahoo sites. The move could boost Yahoo's revenues by approximately $1 billion annually since Google's ads have higher click-through rates than Yahoo's.
However the move could face regulatory hurdles.
By
IANS
Media reports Friday said Yahoo and Google were close to reaching an advertising partnership that would see Google's ads appearing on Yahoo sites. The move could boost Yahoo's revenues by approximately $1 billion annually since Google's ads have higher click-through rates than Yahoo's.
However the move could face regulatory hurdles.
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