"In c/o pop 2007, the total number of independent music structures was 1,200. By independent music structures we mean small and medium-sized companies offering music free of charge on the internet. Based on the hits and strikes, the companies later organize concerts. In Europe this is the trend. Today's internet-reared generation does not pay for music. Except for concerts," he said.

Recounting the history of the band, fast acquiring a status in the continental urban music circuit, Chirstoph said that though it started on a small scale five years ago, the c/o pop 2007 "became one of the most important festivals in the field of pop music. From Afrobeat to German electronic to Italo disco, the platforms and clubs just became a platform for the development of international networks."

As Germany was the pioneer in electronic music production, Christoph pointed out that apart from the creative artists and talent buyers, even technical producers thronged the town during the jamboree.

This year, the festival is focusing on the eastern world.

The c/o 2008 has been named 'The Asia-Pacific Platter, 2nd course'.