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UAE finance group in JV with Indian BPO




"Our partnership with Noor Investment Group further strengthens our strong position in the Middle East North Africa region," Adventity chief executive Kumar Subramaniam said in a statement.

"This region has been of prime importance to Adventity and our new relationship offers us an ideal opportunity to further our investments in the Middle East and bring significant value and solutions to our customers globally."

The joint venture will primarily offer its services in the six Gulf Cooperation Council countries, MENA as well as Pakistan, according to an NIG statement.

Through the joint venture, NIG plans to leverage on Adventity's expertise in process management in the financial services sector including assets and liabilities, card products, insurance, fund administration, customer relationship management, settlement and reconciliation, advisory services and analytics.

This is Adventity's first major investment in Dubai and will involve the establishment of a dedicated delivery centre in the region.

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