10 Greatest Tech-reads of All Time

2. Name of book: The Innovator’s Dilemma

Author: Clayton Christensen

Year: 1997

What it’s about: The book highlights how great innovators sometimes should learn not to listen to their customers, and focuses on business strategies, but also a lot of acumen and insights necessary for leaders and innovators.

What’s great about it: Christensen’s book showed the tech industry that not all customer feedback is useful, and gives examples of how leaders can lose out on the wave of what becomes the next big thing. The whole series had a huge impact on the tech industry and is also something that people in business should take a leaf or two from.