Assistant Professor at
PES, Bangalore
July 2007
I teach and consult on the following subjects
1. Consumer
Behavior
2. International Marketing
I teach and Research in the
following areas
1. Marketing Management
2. Brand Management
3.
Services Marketing
I have research interest in the following
areas
1. International Business
2. Word-Of-Mouth Marketing
3.
Structural Methodology(A new methodology to study interdependent
phenomenon devised, developed and being taught by Prof. R.
Bharadwaj. For details visit www.khsrc.org.)