Anusuiya Srivastava

Last visited April 29, 2011
Current
Research Executivw
Education
PGDBM MARKETING

Anusuiya Srivastava ’s experience

Research Executive   at   WNS Global Services , Gurgaon
Working/Currently
 Data Analysis and Interpretation: Report/Comments writing
according to research objectives using word or PowerPoint.
 Market research, business research: Competitor analysis,
Product research, Customer Satisfaction Survey, Brand and Ad
Awareness Studies, Tracking Studies quarterly, yearly
Studies  Primary and Secondary research, desk research using
various search engines  Present data through word, PowerPoint
reports and Excel file etc. as per client requirements  Work
involves data validation, report generation, tabulation and
analyzing data from SPSS, Acrobat reader (pdf) and Excel data
source.  Worked on Tracker Studies, Brand and Ad Awareness
Studies, Financial, Technology, Branding, ad hoc studies and
pre/post studies.  Data types: CATI, CAPI, WEB, SPSS,
Rms,Excel and data files.  Have been handling the offshore
projects for a Multi-client team in ‘Gfk Market Measure’
research unit.  Regular interacting with the US/UK
counterparts.  Design, analyze, program and review online,
CAPI and CATI surveys.  Questionnaire review, check the
questionnaire flow and logic .  Perform quality control
checks to ensure accuracy of work for online, CAPI and CATI
surveys, data tables, and PPT Reports.  Documenting the
process flow and issues and resolutions to deliver quality
service to clients in the United States/United
Kingdom.  Doing some specific data checking analysis based on
SPSS output.  Used to do various financial desk researches as
per client requirements.  Handling respondent communication
related to survey if they have any query or doubt.

Anusuiya Srivastava ’s education

PGDBM [MARKETING],
ICMHRD [2006/July] , PUNE

Anusuiya Srivastava ’s additional information

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