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Gopal Krishna G S S

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Gopal Krishna G S S

Service

Tata Consultancy Services(TCS)

Gopal Krishna G S S is a member of:

Contribution to the field

I work for TATA Consultancy Services as Country Head - iON OSM. iON On Screen Marking Solution is Platform based applications whcih helps Educational Instititutions (Universities, School Boards, etc.)to automate the Post Examination process.

Motivating

I feel Employees 3 most important issues are:Respect,sense of accomplishment & Recognition.Money is important but it is not critical components. I do following:Lead,Involve,Communicate properly,Celebrate performances,Set challenging goals and give directions. Some time,have to manage poor performers

Role in an organization

I manage the complete Revenue, Top & Bottom line, People management and all other Sales, Marketing and Business Development Activities PAN India. Also managing the channel partners (200+ Centers)

Brief yourself

I am a Management Graduate from Xavier Institute of Management, Bhubaneswar having more than 15 years of experience in the field of Consumer Durable & Education Indusstries. Managed Institutional/ Governament/ Corporate as well as Channel/ Franchisee Management.

Branding

Effective Branding creats the

Competitiveness

Marketing can be measured directly with respect to the Revenue Generated. Marketing is a back-bone for any organizations in this competitive world. Effective marketing can give a multi-fold growth for any product or services.

Achieving Targets

Experience shows that when sales/marketing teams collaborate dynamically,impact on the bottom line can be dramatic.I try to Shorten d sales cycle,Collaborate,Better equipping my sales force by Online sales meetings and training sessions.Encourage sales team to build effective customer relations.

Future trend

Keeping up to date on the industry and learning fro time to time. Market research is playing a big role. Digital marketing is kind of replacing conventional marketing tools like cold calls, customer retention, customer contacts etc. and helping for faster growth

Importance of On line marketing

Globally,socialnetworking is the most popular activity online according to a new study from comScore.The impact of FB & microblogging have had a profound impact on how brands & consumers connect & engage around the world.2012-2013 will be a world of Social Media Marketing.

Importance of STP

STP is very important for any product/ services as without these the focus and the vision cann't be built

Growth Prospect in marketing

As the marketing profession is directly proportional to the revenue generation & strategic initiation, any person in a marketing profession tend to move faster in the corporate world.

What suggestions would you like to give to the aspirants who want to make their career in Marketing only?

Be aggressive, be vibrant, be strategically inclined and last but not the least - Number Oriented and Good with Numbers

What can be achieved

No limit - can become CEO, Chairperson and so on....

Recommended Courses and Certification

Any good MBA will do and moreover should undergo extensive Sales trainings