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Gaurav Sharma
Gaurav Sharma

Gaurav Sharma

Assistant Manager

Axis Bank Ltd

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Brief yourself
I Gaurav Sharma located in Ghaziabad.I had done B-Tech(Electronics & Communications) and MBA(Marketing/Finance) from Jaypee Institute Of Information & Technology.At present i am working in Axis Bank Ltd as an Assistant Manager since from august,2010.I am an ambitious and goal orinted person and i ahve a flare exposure of Banking and Technology Industry.I had completed my technical trainig from Tata Technologies Pvt Ltd Jamshedpur.
Differences
Marketing and Selling are co-related to each other.Marketing is a back bone of Selling.I think that customer buy any product when he was aware about that product and features.Marketing increase awareness of particular product and it's features in market and increse sales of that product respectively.
Competitiveness
Marketing relates to the face of company or its product in market.Marketing attract attention of buyers whereas other streams are a part of bussiness which are essential for streamlined operations.
Marketing
Marketing is a tool and process of awareness of company and its products in market.Marketing increase awarness and so increse sales.Marketing is very much important to any orgnization because any organization works for bussiness maximization and profits which can be achieve due to sales and sales can be done through marketing.
What can be achieved
There is endless limt of a marketing person in corporate world.
Importance of Marketing
As a Marketing Person my role is very much important in my organization because i think that every orgnization works for bussiness maximization and profits and bussiness maximization/profits depends on marketing.I think that marketing is a tool or interface between a orgnization and customers which makes customer aware about company products.
Suggestions to aspirants
Few suggestions i would like to give to the aspirants who want to make their career in Marketing are as follows:
Don't bind yorself to book knowledge only gain industry experince and practical knowledge.

Be confident and gaing full product knowledge.
Improve your communication skills.
Don't hesitate be confident and open.
Role in an organization
I am working as an Assistant Manger in Axis Bank Ltd.I handles Cash and credit profile in bank i.e Staff loans,Bank gurantee,Cash etc.
Recommended Courses and Certification
People should have good knowledge of Ms-Office and CRM.
Motivating
As a marketing Head i will motivate my team when they loose all their hope by retirating some motivational examples in front of them and gives them a comfortable enviornment for work.I will try to analyze what are the shortcoming and areas should be improved and work accordingly on them.
Importance of 4ps
4ps are combination of four points which are as follows:people,Place Promotion and price.All 4ps are important factors of marketing.For any orginazition 4ps are important because all well setup 4ps results to bussiness maximization.
Importance of On line marketing
Online Marketing is very much important for any compan'y in today's corporate world because whole world is very much aware about internet and have a good exposure of internet world.Consumer's are moreover depends on internet to know about any product rather to visit store for particular product.
Future trend
Nowdays i see online marketing trends and combination of promotions of celebrities.
Future prospect
after few years from now i would like to see myself a planner and decision maker.
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