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MARKETING DIGEST
Weekly Newsletter for Marketing Professionals
Mar 1, 2013
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News | Experts Column | Community | White Papers | Forum
NEWS THIS WEEK
Marketing for a Cause: Here's How You Do It Right!
Learn why cause marketing resonates with consumers so deeply. And also find out the appropriate cause that you will need to drive the best results for your business.
Factors Driving Consumer Purchases
Here's an illustration to give you a more detailed picture about color psychology and the kind of influence each color exerts upon or targets, which is essential knowledge to every marketer.
A Checklist to Effective SEO Content
For those who want to optimize the content on their website in order to get better rankings on search result pages, here is an actual seo checklist to follow so that your content is fully maximized for SEO.
Get More Comments, Likes by Doing This
New findings indicate that manners play an important role when it comes to boosting relationships in context to social media marketing.
Marketing Effectively at Little to No Cost
Internet has been used extensively for marketing purpose and new strategies are implemented using this technology time after time.
Marketing That Builds Brand Loyalty
Direct marketing is the practice of delivering promotional messages directly to potential and existing customers on an individual basis as opposed to through a mass medium.
Earned Media Driven by Experience Is the Most Powerful Marketing
A new report from House Party was released today demonstrating why brands need to make room in their marketing mix for experience-driven social, the most powerful driver of earned media.
Trepup.com!! World's largest Professional Network, lets join & get recognized.
Join the most powerful social media solution available to businesses.
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EXPERTS COLUMN
Strategy Makes it Possible, People Make it Work
BY S K PALEKAR, CHAIRPERSON, S. P JAIN EXECUTIVE EDUCATION CENTRE
The strategists set the direction using logical methods but what makes it work is the energy of the people in the organization.
Digital Marketing Strategy: Integration is the Need of the Hour
BY SAPTARSHI CHAUDHURY, VP MARKETING, [X]CUBE LABS
Integrated digital marketing strategy is vital to any firm as it helps in delivering the right message at various points of customers' interaction.
More Experts Column >>
PROFILES
HEAD - MARKETING, REELEEZEE
At Reeleezee, Satyendra is responsible for creating awareness & establishing a reliable partnership with SMB owners.
AVP- MARKETING, NITCO
With over 18 years of experience, Subrata specializes in Branding & Developing customer interface.
More Profiles >>
EVENT
Strategic Marketing Summit
April 18, 2013, Mumbai
At the summit, highly successful Marketing professionals from various industries will share their knowledge, experiences and insights to flourish your business by choosing best Marketing planning processes and marketing/business challenges to achieve an organization's overall mission & vision.
More Events >>