Silicon Valley Techies Redefines Fashion At Work


Silicon Valley Techies Redefines Fashion At Work

Bangalore: The tech idols of Silicon Valley including Steve Jobs and Mark Zuckerberg were always a bad example for fashionistas, with their black turtlenecks and hoodies. But the new techies in Silicon Valley are trying to link the generation gap in clothing with outfits that question the old professional attire, reports TOI.

According to Image professional Joseph Rosenfeld, "There are definitely a shift happening here, and the age of the Silicon Valley culture has something to do with it."

The shift of young technology professionals towards Silicon Valley and the stylish dressing trend is being reflected with online men’s stores, personal style consultant and high-end shops sprouting out in the vicinities.

"As a generation young professionals tend to care more about style than engineers of the past" says Rosenfield.

Josh Mayer, a product manager of early thirties in a leading tech company admits the fact that the employees of his generation like to dress up in appealing wears while higher level managers who have been in the industry for decades goes for shabby and faded dresses.  

"As much as we want to think there isn't a boys club, the Silicon Valley still feels very much run by men and there's a difference in expectations," says San Mateo-based image consultant Marina Sarmiento Feehan. "Women who rise to the top tend to be judged more, both by men and other women, and in order to succeed they do have to dress better."

In spite of female high-tech executives being super stylish, men have been trying had to balance casual, professional and creative wears. The great volume of highly paid young techies has initiated the change in the apparel trend pulling up the fashion industry.

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