Join Hands to Build a Smarter India: Sign in | Join now
News

10 Most Valuable Tech Brands In The World

By SiliconIndia  |   Tuesday, 01 October 2013, 06:03 Hrs   |    1 Comments
34
28
47
13
Print Email


Bangalore: Consumers get carried away with brands, so much that they squeal if they had to use some other products. What do these companies do to maintain that sort of loyalty from the consumers that they eventually make them one of the most valuable brands in the world? It is sum of many things like knowing the current market, keeping ahead with competitors, innovations and other factors.



Brand management firm, Interbrand recently released its list of the 100 most valuable brands in the world. Currently, the consumer world seems to be more bent on technology than beverages.  After 13 consecutive years at the top of the Interbrand 100, Coca-Cola has been replaced by Apple. Read on to know 10 most valuable companies based on the Interbrand listing.



#10 Amazon



Brand value: $23.6 Billion
Last year's rank: 20
Change in value: Up 27 percent



To keep a better customer experience, Amazon aims to deliver the widest selection of products at the most reasonable prices with minimal hassle. The brand also expanded into new businesses such as TV set-top boxes, online advertising, original programming via Amazon Studios for its Emmy award-winning Prime Instant Video service, and 3-D smartphones. The strategic acquisition of Goodreads, a social book recommendation site, builds on Amazon’s well-established online book retailing expertise, fostering a community of bibliophiles. The brand has thus successfully built an intimate relationship with its customers without being perceived as intrusive.



Read Also: Android KitKat Contest Comes To India, Winners Get Nexus 7 and 10 Ways Android Beats iOS 7



Experts on SiliconIndia
Pradeep  Kar
Founder
Microland
Gaurav  Taneja
Founder
fabulloso!
Ashish  Abrol
Founder
BigIndianwedding.com
Harsad  Daswani
Founder
The Beach
Vilas  Bhalerao
Sr. Manager
RDC Concrete (India)
Praveen  Bsp
Hardware Engineer
GE HEALTHCARE
Ranjit Singh Thind
English Trainer
LOGOS ENGLISH
Sign Up for DailyDose and Read the Day's Highlights
Write your comment now
 
Reader's comments(1)
1: Excellent.
Dr.A.Jagadeesh Nellore(AP),India
Posted by:Anumakonda - 21 Oct, 2013
SiliconIndia About Us   |   Contact Us   |   Help   |   Community rules   |   Advertise with us   |   Sitemap   |  
News:       Technology   |   Enterprise   |   Gadgets   |   Startups   |   Finance   |   Business   |   Career   |   Magazine  |   Newsletter   |   News archive  
Cities:        CEO   |     Startup   |   Mobile   |   CIO   |   Women   |   BI   |   HR   |   SME   |   Cloud   |   Marketing   |   QA   |   Java   |   Web Developer  
Community:      Members   |   Blogs   |   Indian Entrepreneurs   |   Gyan   |   Advice   |   Community   |   Find   |   CXO Insights  
Job Board:      Jobs   |   Freshers   |   Companies   |   HR Speak   |   Forum  
Online Courses:   Web Developer   |   Java Developer   |   CCNA Training   |   SEO   |   SAS   |   SQL Server 2005   |   J2EE
Education:   MBA   |   MCA   |   Engineering   |   Training Institute
Life:          Real Estate   |   Travel   |   Finance   |   Gadgets   |   Movie Reviews   |    Jokes  
Send your feedback and help us continue to improve SiliconIndia
© 2014 InfoConnect Web Technologies India Pvt Ltd. all rights reserved