ibiboGroup Acquires Bus Tracking Platform YourBus


BANGALORE: ibiboGroup, the online travel company that owns platforms such as Goibibo.com, redBus.in, Travelboutique Online (51 percent stake) has acquired online Bus Tracking and Analytics platform, “YourBus” (owned by Lucido SoftLabs) for an undisclosed amount.

ibiboGroup will integrate the YourBus platform with both its existing online travel properties, redBus.in and Goibibo.com. The YourBus founder and his team will be joining redBus.

YourBus was founded by Rajesh Mallipeddi and Satya Padmanabham in 2011. Yourbus is a GPS-based bus tracking and analytics platform, which solves problems for both bus travelers and bus operators. Bus travelers can access real time information regarding the location of a bus on their mobiles as well as online. Furthermore, important information such as bus delays, time of departure, etc … is pushed to passengers via both SMS and web notifications. Bus operators are able to track their buses and get detailed analytics on punctuality and efficiency of their buses. They can sort this information by route, bus driver and vehicle number and also get estimated time of arrival reports and other weekly /daily location based reports.

YourBus is functional in 200 buses and is already integrated with redBus’ mobile and web applications. The acquisition will enable the YourBus team to expand its reach potentially to thousands of buses.

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