SiliconIndia's Startup of the Week: Koolkart

Bangalore: People are slowly realizing that ecommerce is more than just browsing on the internet. Great branding and marketing are grabbing the attention of window shoppers to ecommerce shopping sites and the benefits they reap from these websites make them fall in love with them. Koolkart is one such shopping portal which breaks free from the clichéd concept of just shopping, it adds in the element of social media networking along with sale of products. In an exclusive interview with SiliconIndia, the founders of Koolkart share their insights about the product and the ecommerce boom.

Koolkart is leading the way in bringing online the experience of shopping with friend’s offline. Founded by Anupam Agarwal, a computer science graduate of IIT Delhi and MBA from IIM Ahmedabad and Suneil Chawla, an MBA from IIM Ahmedabad, Koolkart.com has been active since January, 2012 and has redefined the notion of online shopping.