Kerala Startup Innoz Gets VC for Mobile Search Engine


Bangalore: Innoz Technologies, a mobile query startup founded by four college students in Kerala has secured an undisclosed, Series A funding from Seedfund.

The product “55444,” earlier known as SMSGyan is aimed at 500 million Indian mobile users who don’t have an internet connection on their phone. Innoz gives instant results on queries through SMS at rate of Rs 1 per query and is already processing more than 1 million queries a day.

The startup was founded in 2008 by Deepak Ravindran , Abhinav Sree , Ashwin Nath and Mohd Hisamuddin,  four alumnus of Kannur University in Kerala. The company which works in partnerships with Vodafone, Airtel, Tata Docomo, Aircel and Idea has now operational offices in Delhi and Mumbai and has a development centre in Bangalore.

According to Deepak Ravindran, cofounder and CEO of Innoz, “we get 60 percent of the queries from tier 11 -111 cities, where the internet penetration is low. Innoz now processes many queries in all verticals including encyclopedia, dictionary, cricket scores, local search, movie reviews, train timings and more. We intend to become the largest offline search engine and are aimed at processing 10 million queries a day by 2015.”      

As a part of the new funding from Seedfund, one of India’s early stage VC fund, Mahesh Murthy, managing partner of Seedfund has joined the board of Innoz.

The startup, which was incubated at iAccelerator, IIM-Ahmedabad has earlier received angel funding from many people including Freeman Murray of Jaaga, Satish Dharmaraj (partner at Redpoint Ventures), KCC Nair (CFO of Technopark) and Sanjay Vijayakumar (CEO of MobME Wireless).