HYDERABAD: ECRs Tech, Hyderabad based Startup engaged in manufacturing of Electronic Cash Registers (ECR) is launching “Bilkar”, the world’s first Cash Register with GPRS and Server-Cloud Technology.

It will formally introduce into the national market very soon. To begin, in first phase, the product will be made available through dealer and distribution network and channel partners across India.

“India is importer of major automation devices due to lack of manufacturing capacity. Our manufacturing potential has been under-utilized due to lack of confidence and technological capabilities. Pro-business policies of the Central Government to attract foreign direct investments in India through ‘Make In India’ the local manufacturing of retail automation devices got fillip. And we are the first mover in this space”, declared S.P. Chandu, founder of ECRs Tech.

The Product is the outcome of the clarion call “Make in India” given by the Prime Minister and is Made in Telangana product. It is the need of the hour product.

With over 25 years of the domain knowledge and experience in the industry as dealer in sales and service, S.P. Chandu, a veteran engineer in electronics, floated ECRs Tech, exclusively to manufacture state of the art Electronic Cash Registers with GPRS and Server-Cloud Technology. The product took shape over period of one-year research, trial and error. It is indigenously manufactured device in every aspect. Until now, most of these devices were imported from China by major companies too.

ECR Tech saw a huge business opportunity. That is why the tag line “Why China Hum Hai Na”. The state of art, world’s first Electronic Cash Registers with GPRS comes with much lower or equal to the Chinese price tag.

Only 22 per cent of Indian retail segment uses automated billing solutions. The rest are still way behind in implementing. Hence, there is huge market potential to tap, says S.P. Chandu. The potential of the Indian market is 22000 units per annum. The market of retail automation devices in India has been growing at a brisk rate. Technological solutions at extremely competitive prices will significantly impact the market informs Chandu.

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