BANGALORE: DataRPM, a firm into cognitive business intelligence, announced that it has closed a $ 5.1 million Series A funding round. Led by InterWest Partners and joined by CIT GAP Funds, the round will be used to accelerate DataRPM’s global go-to-market strategy. DataRPM makes analytics more accessible and easier to use by solving the two main barriers to the adoption of data analysis – time consuming data modeling and usability. The DataRPM business intelligence platform removes those barriers, automating the data modeling process and employing a natural language question-and-answer interface to simplify data analysis and visualization.

“By lowering the cost of ownership and emphasizing usability, DataRPM is making business intelligence a no-brainer,” said Khaled Nasr, partner at InterWest. “Until now, BI solutions and Big Data have largely ignored the data modeling process. DataRPM uses sophisticated algorithms to automate what is otherwise a heavy manual lift. Their combination of affordability and ease-of-use creates the opportunity for companies of all sizes to get meaningful insights from their data.”

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