Bangalore: Indian e-commerce is dominated by one sector that is "Online travel" which holds over 80% of the market. In 2011 the number of visitors to travel sites had increased 32% to 18.5 million visitors as more Indians turned to the Web for their travel needs. Internationally, India now has the fastest growing population of Internet users, increasing by over 40 per cent in 2012 alone. The number of broadband users in India has been growing by over 1 per cent per month. Only China and Russia have come close to India's statistics for growth of Internet use.

This growth has brought transparency in the booking process with the consumer being able to easily book all his trips. Inexpensive and discounted options are now available and growth in low-cost carriers presenting affordable fares is another reason for this sector’s growth. An increase in numbers and usability of credit cards online on account of secure payment mechanisms has also helped.

Following are the existing players in this sector which have sensed the growth and made a few acquisitions.

Yatra Online

Founded in 2006 by Dhruv Shringi, Manish Amin and Sabina Chopra