Bangalore: Social Networking platforms like Facebook and Twitter  were once favored by high school and college grads  are now being used by small-scale entrepreneurs to large think tanks for business promotions. Hence the social media is not only used for hobby but also used by corporate companies to garner huge fan-base in order to promote their brands.

Thus, social media has become a number one marketing tool. Brain Patrick Eha from entrepreneur.com draws out 5 useful rules to keep in mind while using social media platforms to pitch for promotion.

#5 Quality content matters

If you want followers to regularly visit your page, then you have to give them something worthwhile to look forward to. It’s all about the kind of content you present on your social platform. “There are two-folds to quality content”, says Mari Smith, a social-media marketing expert. The first one is to don the role of “thought leader” to generating your own, quality content. The second method is to share “Other People’s Content”. Never be afraid to share valuable insights generated by others. Thus, a balanced mixture of these two plays an important role in promoting your webpage.

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