Hyundai Planning Entry Into Compact SUV Segment

JODHPUR: With an eye on increasing market share in India, Korean auto major Hyundai is gearing up to enter the compact SUV and multi-purpose vehicle segments from next year.

Buoyed by the strong response to its newly launched hatchback Elite i20 and the success of compact sedan Xcent, the company’s Indian arm Hyundai Motor India Ltd (HMIL) is also looking forward to a strong festive season sales.

“From this year we have started entering segments where we are not present. We will continue to do this in the coming years to enter segments where we are not present currently,” HMIL Vice-President Sales and Marketing Rakesh Srivastava told PTI.

Earlier this year, the company had entered the compact sedan segment with the Xcent and has so far sold 30,000 units.

When asked about the segment that HMIL would enter next, he said: “The compact SUV and MPV segments are growing in India and these are of interest to us.”

Srivastava, however, declined to share which segment the company would first enter between the two.

Company sources said the compact SUV is a priority and could be launched next year.

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