Bangalore: With e-commerce in India booming at a tremendous pace, small businesses have found the next dimensional gates of growth as Flipkart, e-bay, Amazon and other prominent players are providing online market place for SMEs. The e-tailers connect the sellers with the buyers for a commission helping them mutually. There are many sprouting businesses which survive purely depending on online market place.

The e-commerce sites provide small scale retailers, who do not have the sufficient resources to set up a physical store- a space to market their products. There have been examples where the small scale businesses have rocketed after partnering with e-com giants. Amazon was the latest to kick into the Indian online market space. The world’s largest retailer earns 40 percent of their revenue by selling others goods.

Indian e-commerce site Flipkart also exists in the scene by selling others goods, along with theirs. Pragya Singh, associate director of retail, Technopak Advisors, a retail consultancy says that "Online marketplaces come with a ready customer base and provide a level-playing field for small and large retailers"

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