New Delhi: Electronics giant Canon India said it is eyeing Rs 100 crore business from scanning and digitisation services by next year, on the back of demand from households and insurance sector.

The company today launched a portable scanner for Rs 11,995 and also announced a new business segment, which the company is calling managed digitisation services.

"The total scanner market in India is about 2.35 lakh units, its only Rs 200 crore industry. Canon does close to Rs 65 crore business this year and we are hopeful of Rs 100 crore sales from scanner and digitisation services next year," Canon India Executive Vice President Alok Bharadwaj told PTI.

He said the company has already got two orders from pharma industry for the digitisation services and it will be aiming for Rs 15 crore business from the segment next year.

As part of the managed digitisation services, the company is offering large enterprises an opportunity wherein all their hard copy records will be scanned and digitised.

Along with the scanner, Canon also introduced a mobile application for scanning on the go.

"The scanner and application together will help consumers to effectively scan the documents in variety of file formats like PDF, JPEG and so forth. Users can further share the scans through e-mail or archive in other applications," Bharadwaj said.

The company also announced that it will celebrate October 16 as 'Digitisation Day' every year.

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